The Grounds of Up2U’s Mission Statement
The founders of Up2U included a significant proportion of Christian believers and others who (whilst not themselves Christian believers) had sympathy with the objectives expressed in Up2U’s Mission Statement. Up2U’s founders intended the entity they established to operate on “Christian Business Principles” that are consistent with Christian beliefs.

The founders of Up2U who are Christian believers had found from experience that some of the principles prevailing in the general commercial world are inconsistent with some of their Christian beliefs, in particular
• Workplaces that are oppressive environments in which to be employed. This can be due to the nature of the control mechanisms applied to workplaces, the dehumanising nature of some of the work that employees are asked to undertake, or due to the values permeating the institution.
• Enterprises that pursue an unbridled policy of maximising the return to providers of capital over all other considerations.
• Businesses who place no special value on their human resources over their other commerical assets.

The “Christian Business Principles” expressed in Up2U's Mission Statement are aspects of Christian belief that have direct applicability in the commercial world. Up2U is not concerned with beliefs, per se, including those of Up2U’s founders. However these are the two primary Christian beliefs (with which Christians generally agree) from which these “Christian Business Principles” derived:
• that there is a loving God who gives purpose to human existence, including work
• Jesus Christ shows the relationship God wishes to maintain with mankind, including relationships in the workplace.

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